University of Roehampton London, United Kingdom
Our BSc Marketing (Top-up) degree is crafted to instill in you the essential marketing skills highly sought after by employers in the ever-evolving digital sphere. In this era of perpetual change, a robust grasp of marketing principles is indispensable for navigating the complexities of the global market. Throughout the program, you'll engage with industry professionals, partake in hands-on projects, and stay abreast of the latest marketing trends. Our aim is not only to furnish you with theoretical knowledge but also to ensure the development of practical skills directly applicable in today's fast-paced marketing arena. Upon completing the BSc Marketing (Top-up) program, you'll be well-equipped to meet the demands of the marketing industry. Armed with a comprehensive skill set reflecting current employer needs, you'll be prepared to make a meaningful impact in the professional realm of marketing, whether your aspirations lie in global marketing, communications, or brand management.
HSE/SSE: 60%
English for HSE/SSE: 70% or IELTS: 6.0
The institution of Roehampton is a well-known public institution in the United Kingdom that was founded in 1841 by the National Society. Currently, 9,000 students are enrolled in the University of Roehampton campus. Approximately 14% of these students are foreign, representing 146 different countries. International students at the University of Roehampton can choose from 75 undergraduate programmes, 69 postgraduate programmes, 10 higher technical programmes, and many non-degree programmes.
Modules
Year 3
Compulsory modules
·
Business Ethics and Responsible Management
·
Global Marketing
·
Sales, Advertising and PR
·
Emerging Issues in Marketing Communications
Required
zero-credit module
·
Business Readiness (Year 3)
Optional
modules
·
Business and Management Dissertation (Part 1)
·
Business and Management Dissertation (Part 2)
·
Managing Innovation
·
Management Consultancy Skills
·
Management Consultancy Project
·
Contemporary Issues in Management
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