Course Overview

The teaching delivery in this program is designed to provide a diverse and enriching learning experience. Utilizing a mix of workshops, seminars, and lectures, students benefit from expert supervision in practical skill-based modules. Assessment methods encompass a variety of formats, including traditional essays, presentations, creative projects like designing adverts or campaigns, and collaborative group work. In the first year, students embark on a comprehensive exploration of journalism fundamentals. They learn the art of telling factual stories through various mediums such as written forms, blogs, podcasts, and video. Additionally, the curriculum covers reflections on journalistic behavior, the relationship between journalists and government, and insights into the evolving global media industry. Moving into the second year, the focus shifts to practical application. Students engage in broadcasting, conceptualize magazine ideas, and gain insights into the transformative role of journalism in shaping the world. Media studies expand to explore branding, magazine design, the publishing industry, and the creation of short video documentaries. The program offers a unique opportunity for a work placement or study abroad experience between the second and final year, allowing students to enhance their skills and broaden their perspectives. In the final year, students have a range of options in journalism, from reporting on international stories to creating websites, gaining work experience, freelancing, or even establishing their own media businesses. Media studies offer a choice between practical projects for clients, web design, and deeper exploration of Public Relations, Advertising, or the intricate relationship between media and identity, celebrity, and media. The program leverages memberships in professional associations like PRCA and BSME to provide networking opportunities and foster the development of professional skills. This final year is a culmination of practical experiences and diverse options, preparing students for success in the dynamic fields of journalism and media.