Coventry University
Coventry University

Product Design Innovation MA

Coventry University, United Kingdom

Course Overview

The MA in Product Design Innovation is designed to prepare students to become innovative and strategic thinkers in the realm of product design. It emphasizes a holistic approach that integrates creative ideation, prototyping, user-centered design, and an understanding of market trends. Graduates from this program often pursue careers as product designers, design strategists, design managers, or entrepreneurs in the product design industry.

Course Type
PG
Course Nature
Full Time
Course Duration
1 Year
Total Fee
£16600
Intake
September 2025 , January 2025 , May 2025
Language Proficiency

  • DEGREE
  • IELTS

Documents Required
  • 10TH
  • 12TH
  • DEGREE
  • DEGREE PROVISSIONAL CERTIFICATE
  • Degree Consolidated Marksheet
  • Degree Individual Marksheet
  • PASSPORT
  • LOR 1
  • LOR 2
  • MOI
  • CV
  • SOP
University
Coventry University
University Details

Coventry institution is a prestigious public research institution in Coventry, England. The institution, which was founded in 1843, now has over 30,000 students from all over the world. Coventry University has campuses in five different cities, including London and Scarborough. The university's Coventry Campus is organised into four faculties, with over 300 programmes available at various academic levels.

Syllabus
  1. Design Thinking and Innovation:

    • Introduction to design thinking methodologies.
    • Innovation processes and techniques.
    • Case studies of successful product design innovations.
  2. User-Centered Design:

    • Understanding user needs and behaviors.
    • Usability testing and prototyping.
    • Human factors in design.
  3. Prototyping and Fabrication:

    • Hands-on experience in prototyping techniques.
    • Use of digital tools and traditional methods for creating physical prototypes.
    • Iterative design processes.
  4. Materials and Manufacturing Processes:

    • Exploration of materials suitable for product design.
    • Understanding manufacturing technologies and their impact on design.
    • Sustainable and eco-friendly design considerations.
  5. Market Research and Trends:

    • Market analysis and consumer behavior.
    • Identifying and predicting design trends.
    • Strategic positioning of products in the market.
  6. Design Management and Entrepreneurship:

    • Project management in design.
    • Business models for design innovation.
    • Entrepreneurial skills for product designers.

Elective Courses (Sample):

  1. Digital Design and Visualization:

    • Advanced digital design tools.
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