Coventry University, United Kingdom
This master's program typically focuses on developing students' understanding of business enterprise, innovation, and the practical application of these concepts in real-world settings. The inclusion of a professional practice component often means that students have the opportunity to gain hands-on experience in a professional environment, applying the theoretical knowledge gained during the program.
Coventry institution is a prestigious public research institution in Coventry, England. The institution, which was founded in 1843, now has over 30,000 students from all over the world. Coventry University has campuses in five different cities, including London and Scarborough. The university's Coventry Campus is organised into four faculties, with over 300 programmes available at various academic levels.
Entrepreneurship and New Venture Creation: Exploration of the principles and practices of entrepreneurship, including the identification of opportunities, business planning, and startup development.
Innovation Management: Examination of strategies for managing innovation within organizations, including technology adoption, product development, and process improvement.
Strategic Management: Analysis of strategic decision-making processes, including formulation and implementation of business strategies in dynamic environments.
Business Model Innovation: Study of different business models and methods for innovating and adapting them to changing market conditions.
Corporate Social Responsibility and Sustainability: Exploration of the role of businesses in society, considering ethical and sustainability issues in the context of enterprise and innovation.
Leadership and Change Management: Understanding leadership styles and strategies for managing organizational change, particularly in the context of innovation.
Market Research and Analysis: Techniques for conducting market research, analyzing consumer behavior, and making informed business decisions based on market trends.
Finance for Innovation: Introduction to financial concepts and tools relevant to managing and financing innovative projects and ventures.
Professional Practice (Internship/Placement): Practical experience in a professional setting, allowing students to apply their knowledge in a real-world business environment.
Entrepreneurial Finance: Strategies for financing new ventures, including venture capital, angel investment, and crowdfunding.
Technology and Innovation Strategy: Analysis of how technology shapes business strategy and how organizations can leverage technology for innovation and competitive advantage.
Digital Transformation: Exploration of the role of digital technologies in transforming businesses and industries, including digital strategy and implementation.
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