Berlin School of Business and Innovation fr, France
Embark on a transformative journey in the fields of tourism, hospitality, and event management with our MA programme. Delve into essential management concepts, ranging from business strategy and operations management to project management and cross-cultural leadership. This comprehensive course uniquely integrates business theories with practical applications tailored to the dynamic industries of tourism, hospitality, and events. Throughout the program, you will hone critical problem-solving and decision-making skills essential for effective leadership in these sectors. In your final term, showcase your newfound expertise by conducting research and crafting a dissertation on a topic of your choice. An optional German-language component enhances your global readiness. Conducted entirely on-campus, our course grants you full access to cutting-edge facilities. Additionally, our innovative platform provides students with supplementary course materials and readings. At BSBI, we are committed to your professional growth, offering a program that goes beyond traditional education. By earning a master’s degree with 180 UK credits (equivalent to 90 ECTS), you gain valuable mobility within the EU, facilitating the seamless transfer of credits between institutions. This program is designed for proactive and ambitious individuals aspiring to become future business leaders on the global stage. If you are motivated to acquire practical skills tailored to the management of tourism, hospitality, and events, our 18-month MA programme awaits you. Elevate your knowledge, explore industry trends, and shape your concepts of event management with BSBI.
Under Graduation: 50%
English for HSE/SSE: 60% or MOI
This course is designed to provide students with a comprehensive understanding of strategic management in the context of the tourism and hospitality industries. It covers key aspects such as marketing planning, operations management, event management, cross-cultural management, international project management, entrepreneurship, business decision-making, study methods, and German language studies.
Module 1: Strategic Approach in Marketing Planning for Hospitality
Module 2: Hospitality Operations Management
Module 3: Event Management
Module 4: Cross Cultural Management
Module 5: International Project Management
Module 6: Entrepreneurship in Tourism and Events
Module 7: Business Decision Making for the Hospitality Industry
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